Dear Reader,
Over the next few weeks, I will be focusing on many marketing related topics. I will be conducting marketing campaign analysis, interviewing marketing experts, exploring professional marketing services, and much more.
Also, I recently started reading Joan Magretta’s Understanding Michael Porter: The Essential Guide to Competition and Strategy. I will post reading reflection deemed necessary and relevant to the strategic marketing theme of the upcoming weeks.
I am in the process of coordinating a few interviews and look forward to sharing great insight into the crossroads of entrepreneurship, aviation, marketing and more!
Stay tuned!
-Jose F. Saavedra