1.- $1.25
By Stella Artois (2007)
https://aef.com/ad-campaigns/1-25/
This Stella Artois newsprint ad mimics a sale coupon; however, the ad actually states that with this coupon you will pay an extra $1.25 on your next beer purchase. The ad takes a humoristic stand by imitating a sale that is actually not a sale. Jokes aside, the ad reflects all the necessary items to include within a sale coupon. Continue reading “Marketing Campaign Analysis: Newsprint Ads”