The world of entrepreneurship can be characterized as dynamic, encompassing and lacking boundaries. Eric Ries, the author of The Lean Startup, transposes these features to its terminology to more accurately capture the diversity of the field. Ries’ book makes a case for a continuous innovation approach to startups called “The Lean Startup Method.” His method approaches startups by drawing connections between startups and established business frameworks such as production, management, and accounting. The overarching idea is to take the ‘lessons learned’ from traditional business operations and fine-tune them to function in the uncertain world of startups. However, he also cautions about inaccurately assuming these frameworks are perfect lenses to assess and analyze startups. These initial ideas serve as the starting point to discussions about mutual applications; including startup innovation techniques applied to established businesses and basic business frameworks applied to boost startups’ success. Continue reading “Back to Basics: Entrepreneurship, Entrepreneurs & Startups”
Back to Basics: Entrepreneurship, Entrepreneurs & Startups
